Marketing Analytics Software
Find the best Marketing Analytics Software for your business. Compare top ERP, CRM, POS Software systems with customer reviews, pricing and get a free demo.
Zoho Social Software
By Zoho Corporation Pvt. Ltd.
Features: Content Management System Social Media Integration
Adobe Marketing Cloud
By Futurism Technologies
Features: Centralized team collaboration Asset management
Propago Software
By The Propago Platform
Features: 100% Cloud-based platform Total production management
Looker
By Looker
Features: APIs for integration into custom or third-party applications Browser-based interface and customizable dashboards
Zoho Analytics
By Zoho Corporation Pvt. Ltd
Features: No downloads/installs. Web-based access from anywhere Upload and analyze data from spreadsheets, apps & databases
HubSpot Marketing Hub
By HubSpot, Inc.
Features: A/B testing of email & landing pages Email templates
What is marketing analytics software?
Marketing analytics software encompasses tools and processes which enable an organization to manage, evaluate, control, analyze, and leverage its marketing efforts by measuring marketing performance. In short, these solutions simplify and optimize a business’ marketing strategies and activities. With the use of marketing analytics software, businesses are able to improve their return on investment (ROI) as the software allows businesses to identify effective marketing methods. Marketing analytics considers all marketing efforts across all channels and audiences, collecting insights into customer preferences and history.
