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Silverpop Software

Name: Silverpop Software
Rating: 4.5 (2 reviews)

By Acoustic

1383 Interested

Highlights : About Silverpop Software

Lead management and scoring

Customer journey building

Drag-and-drop campaign design canvas

AI-powered Marketing Assistant

Performance insights and reporting

About Silverpop Software

Silverpop provides marketing automation and email marketing solutions to companies around the world. Silverpop's technology helps marketers develop and deliver relevant, targeted multi-channel campaigns. Silverpop's solutions are suited to midsize and enterprise-level organizations in a number of industries: banking, hospitality, media, transportation and more. Silverpop Engage offers multiple lead scoring functionality, which provides the tools necessary to let marketers create multiple scoring models to better segment for different product lines. It also allows them to print lead-scoring models to give salespeople a visual picture of the process. Silverpop's Snooze feature helps minimize costly list churn by giving contacts another alternative to unsubscribing—allowing them to take a temporary break from their email messages rather than opting out completely. Silverpop also offers a Social Connect portfolio. PlacePunch helps marketers engage customers via location check-ins that can be incorporated into multi-channel marketing campaigns. Social Sign-in allows site visitors to use their social identities to sign in rather than relying on a more lengthy registration process

Specifications

Business Size

Mid-Market

Deployments

Premise

Language Support

English

Platforms

Product Details

Features

Drag-and-drop campaign design canvas

Seamless marketing across mobile and other digital channels

Lead management and scoring

Customer journey building

AI-powered Marketing Assistant

Performance insights and reporting

Personalization and A/B/n testing

Planning and budgeting (performance management)

Benefits

Improve customer engagement

Boost customer engagement and conversion with personalized experiences and offers that connect with your customers, when and where they expect it

Work faster

Drive to insights lightning fast. Use insights to optimize campaigns, messages and offers. By doing your job faster, you'll have more time to be creative and strategic.

Increase customer loyalty

Leverage AI-powered insights and capabilities to deliver the right message and offer at the right time in the right channel to grow customer loyalty and revenue.

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