Highlights : About HubSpot Marketing

Marketing Automation

Social Media Monitoring

Lead Management
Product Details
Features
Blogging
Lead Management
Website SEO
Calls-to-Action
Salesforce Integration
Landing Pages
Marketing Automation
Analytics
Social Media Monitoring
Ads
Benefits
The art of personalized marketing
HubSpot’s marketing automation goes beyond traditional email marketing, as it allows users to design their own workflows, prepare, format, and publish content, and seamlessly integrate contact profiles and information to make the most of their campaigns. Basically, HubSpot Marketing makes it possible to work in a familiar environment, and segment, nurture, and evaluate leads in a more personalized way.
Compact and ready-to-use marketing funnel
The best way to think of HubSpot marketing is as a ready-to-use marketing funnel – You simply create an account, place contacts in the most appropriate stage of the funnel, score them, and personalize and distribute your content. Once done with nurturing and evaluation, this system also gives you access to traffic data (a special lead timeline) and lets you analyze the impact of your marketing strategy on sales and overall performance.
Mobile & Social Media Marketing
The email marketing tool, for instance, is versatile, and lets the user prepare both static and dynamic HTML messages, customize them in accordance with your customers’ persona and behavior factors you believe could give you the response you want. Among other features, you will also have access to scheduling, contact database, mobile marketing, and much more. When it comes to social media, HubSpot Marketing makes it possible to gain valuable social intelligence, and distinguish sources that bring you the most qualified leads (based on interests and lifestyle) instead of managing several profiles. In such way, HubSpot makes it possible to distinguish and focus on leads that are most likely to close a deal. If using the platform’s CRM and Sales solution, you will have all information instantly updated, and be able to govern and maintain your customer relationship from the first until the last moment.
Optimized content for smarter targeting
What makes HubSpot Marketing a valuable investment for small businesses and startup teams is foremost its land page builder – a no-brainer, drag-and-drop tool that requires no coding skills to create beautiful websites. You can use the system’s keyword tools and SEO optimization to distribute nothing but the best content, and manage the way how leads interact with it from a single, dynamic dashboard. The focus on personalization makes it possible to remove HubSpot’s branding and use your own instead, so that customers will know who they’re dealing with from the very first moment. The same customization and configuration options apply to the company’s Sales and CRM modules.
A fully analyzable impact
HubSpot Marketing can be connected to HubSpot CRM or Salesforce to ensure that all customer interactions with your brand are recorded and examined. With all meaningful data packed in one place, you can pull off accurate and confident reports, and learn how each of your campaigns is affecting your sales.
Well-connected and mobile-ready
What may as well be of interest to you is that HubSpot Marketing is a rare catch when it comes to connectivity. While working in absolute synergy with other HubSpot products, Marketing is also well integrated with other valuable marketing assets, including the leading CMSs (content management systems), email service providers and communication tools, productive eCommerce platforms and marketplaces, and of course – the essential social networks. For unobstructed productivity, HubSpot Marketing guarantees full access on mobile devices, and allows users to stay in control of their campaigns even when not in the office.
Always there to assist you
HubSpot Marketing has also been praised for delivering reliable and in-time support, as it provides access to an experienced and knowledgeable team of marketing professionals. You can reach them via live chat, email, or phone (depending on the plan you’ve chosen); or look up solutions independently using the platform’s vast resource & study library.
Competitive prices everyone can afford
With the compactness of its marketing suite; and the unique number of unique bells and whistles that close important marketing gaps, one can easily say that HubSpot Marketing is a reasonably priced system. The basic contact database with traffic and conversion analytics can be acquired absolutely for free, while paid plans vary between $50 for the Starter Package and $2,400 for enterprises interested to manage more than 10,000 contacts. If interested, you can also check out the Growth Stack bundle (CRM+Marketing+Sales) and choose HubSpot as a unified solution for your sales department.