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AB Tasty

Name: AB Tasty
Rating: 4.5 (2 reviews)

By AB Tasty

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Highlights : About AB Tasty

A/B and Multivariate Testing

Content personalization

Customized marketing messages

Smart reporting Data visualization

Cross-device optimization

Predictive marketing

About AB Tasty

AB Tasty is a SaaS application aimed at web marketing teams, enabling them to carry out A/B and multivariate testing easily and with complete autonomy. No technical knowledge is required to use AB Tasty thanks to the graphic editor, which lets marketing teams directly modify their site's pages and create different versions to test. A reporting interface allows performance indicators to be defined and presents the differences in the results from the different page versions in a clear manner. Newly equipped with the results of their tests, teams can then use the tool's integral segmentation mode to personalise their site for different visitor segments.AB Tasty is the fastest-growing provider of AI-powered experimentation & personalization, helping businesses drive more conversions and revenue on all their digital assets. Turn website visitors into customers, subscribers or leads, while delivering outstanding user experiences.

Specifications

Business Size

Small

Customization

Yes

Deployments

Cloud

Language Support

English,German,Spanish,French,Polish

Platforms

Product Details

Features

A/B and Multivariate Testing

Content personalization

Advanced targeting

Customized marketing messages

DMP integration

Instant App updates

Cross-device optimization

Supports Websites, CMS and Apps

Rapid test setup

Smart reporting Data visualization

Audience segmentation

Predictive marketing

App personalization

Automated test optimization

Unlimited number of variations per test

Winning versions

Reporting includes statistical reliability indicator

Benifits

Client-side testing

Our visual editor and widget library take code out of the equation, so you can run insightful campaigns without the time commitment or hassle.

Personalized user experiences

Segment audiences to send the right message, to the person, at the right time—it's hyper-precision at hyper-speed.

Nudge engagement campaigns

Choose from a variety of industry-specific, customizable templates to nudge visitors into action.

Server-side experimentation

Go beyond client-side and add depth to your experimentation and personalization campaigns on all digital channels.

Progressive rollout

Test the waters with beta programs, canary testing, and other progressive rollout methods to minimize risk and launch with a clear conscience.

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